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Senior Marketing Research Analyst
| Details |
Country: USA
Location: Plymouth MN
Total applied: 40
Location:US-MN-Plymouth
Base Pay:N/A
Other Pay:
Eligible for annual corporate bonusEmployee Type:Full-Time Employee
Industry:Consumer Products Sales - Marketing Retail
Manages Others:no |
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Senior Marketing Research Analyst
Senior Marketing Research Analyst
Select Comfort, Minnesota-based Creator of the Sleep Number® Bed and the nation's #1 ranked bedding retailer for each of the past 6 years running (Furniture Today, 2000-2005), is seeking a Senior Marketing Research Analyst for our corporate headquarter offices in Plymouth.
Responsibilities:
Direct the Customer Experience Measurement System.
Work with Sr. Director of Research & Business Development and cross functionally to facilitate the integration of the customer loyalty measurements system.
Develop and mange the customer touchpoint satisfaction system. This includes all critical touchpoints such as purchase experience, delivery, customer service, product satisfaction.
Design, Develop and Manage VOC research plans to ensure the customer needs and requirements are an integral component of the product development process
Develop and Manage the advertising and communications research. Work closely with Brand communications team to understand requirements and develop appropriate tools and measures for tracking advertising effectiveness and performance.
Segmentation
Work with Sr. Director of Research & Business Development and cross-functionally on integration of segmentation into sales process and marketing processes (including database as part of consumer insight)
Manage research projects as part of project teams. For example:
Ad Claim research
Usability research
Copy testing
Internet studies
Management of Customer Panel.
Research Information Communication:
Manage the development of process for sharing of research results across applicable areas of the company. (including technology tools)
Research Database development
Work with consumer insight team on integration of customer and consumer information into database and other business processes
Leverage research for additional insights to the organization
REQUIREMENTS
Degree in Marketing Research or Marketing, MBA preferred
8-10 years of research project management experience minimum.
Internet research; database understanding
Strong research and project management skills
Ability to interpret research in the context of the business needs and requirements
Ability to establish credibility throughout the organization
MORE ABOUT SELECT COMFORT
COMPANY:
Founded in 1987, Select Comfort (NASDAQ: SCSS) exceeded $691 million in sales in 2005 by selling products at more than 400 company-owned stores in major shopping malls, at selected furniture retailers and other wholesale initiatives, through the company's national direct marketing operations, and online at www.selectcomfort.com. Select Comfort employs over 2,500 people nationally and we're still growing! Since 2001, Select Comfort has been the "Official Bed Provider" for Ronald McDonald House Charities®.
PRODUCTS:
Feel proud to be a part of a company whose products are changing people's lives for the better everyday! We manufacture & sell the Sleep Number® Beds and personalized comfort accessories!
CULTURE:
Employee-focused with rewards for performance & a commitment to personal development and professional growth. A team comprised of diverse backgrounds who are passionate about the company's mission, vision, and values.
MISSION:
To improve people’s lives by improving their sleep. To deliver personalized comfort through innovative technology and high-quality products.
VISION:
To be the world leader in better sleep and the bed industry, starting with the U.S. market. To be profitable, fast growing and a great place to build a career.
VALUES:
People, Passion, Pride, Persistence and Performance.
BENEFITS:
Medical/Dental/Vision, matching 401K, Paid Time Off, onsite fitness facility, business casual work environment, Flexible Spending Accounts, employee stock purchase plan, annual bonus potential, Education/Tuition Reimbursement, Employee Purchase Plan, and much more!
Sleep through the night...
Not your Career!
Join Select Comfort.
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