Project Manager -- Email Marketing

IDEA II (www.ideaii.com) is seeking a Project Manager to manage our email marketing work for our Fortune 100 entertainment client. This is an integral part of the interactive agency and interactive marketing team, the email marketing PM is both creative and tactical in identifying, analyzing and leveraging user data to understand behavioral patterns to create sales / or opportunity.
REQUIREMENTS
Responsibilities will include:

-Advise on interactive and consumer trends
-Identify optimal mode of communication to target audience(s), incorporating all aspects of new media / technology
-Find innovative, persuasive methods and messaging to engage audience
-Plan email strategy, segmentation recommendations and action plans
-Perform industry/market analysis and competitive intelligence
-Create customer personas, profiling and segmentation analysis
-Conduct primary user research (variety of methodologies) as well as quantitative analysis
-Manage research priorities, tools, and activities
-Monitor brand lift and campaign effectiveness
-Develop proposals
-Make client presentations and work with all members of project teams in terms of process, timeline, and strategy / direction of campaign / advertising

This position will be based in Seattle, Washington. Please respond with interest, availability and the most recent copy of your resume.