Product Marketing Mngr,2.5 HDD-Direct at Hitachi GST

THIS IS A DIRECT HIRE WITH HITACHI GST



Organize and lead new product announcements. launch activities for internal (sales, design studio and CTS readiness) and external audiences.Responsibilities include coordinating with development team on new product features and specification, spearheading or contributing to marketing requirements document, determining target markets, development of key collateral and coordination with corporate marketing on announcement events.


-Develop and manage sustained product campaigns through EOL.


Lead major show activities focused on products, including organization of booth, product demonstrations and informational materials.


Develop focused product initiatives that promote a specific product or products to specific customers


Lead the White Paper creation process to create reference materials for customers on specific product features and merits


Create educational presentations for customers or internal users explaining features and benefits of specific products or technologies

Bachelor's Degree in Marketing, Business Administration from an accredited college or university and with a minimum of 7 years of related experience. He or she must be willing to travel to meet customers and attend trade shows. The ideal candidate needs to be able to plan strategically and operationally. The candidate needs to be to capable of team building within a large worldwide organization.


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