Marketing Specialist

Employee Type: Full Time Regular (R) Job Description: Aon is a global leader in risk management, insurance and reinsurance brokerage, human capital and management consulting, and outsourcing with more than 46,000 employees in 500 offices in more than 120 countries. We integrate customized services, leverage expertise across industries and apply business knowledge to our clients' strategic goals. Aon helps clients anticipate how change intersects with opportunity. Each of our clients has unique business needs, so we have developed expertise for a complete range of business processes, products and industries. Aon’s account and relationship managers form a comprehensive perspective of our clients’ organizations, matching our expertise to their business strategy.Currently, we have an exciting career opportunity for a Marketing Specialist in our Hatboro, PA office.DUTIES AND RESPONSIBILITIES:
Essential Duties and Responsibilities include the following. Other duties may be assigned.
1. Assist in the development of marketing plans and budgets for areas of responsibility.2. Implementation of marketing Program including the following:
Coordinates the creation, production and implementation of direct marketing campaigns.
Coordinates advertising schedules and placement.
Interfaces with program carrier.
Coordinates trade show exhibits, promotion materials and travels to participate in trade shows when necessary.
Acts as liaison with vendors in creative development and list purchases.
Works with internal departments on delivering marketing materials and reviewing proofs.
Maintains customer database information, such as lists and counts for direct marketing projects.
Tracks, collates and maintains inventory of marketing materials.
Maintains inventory of marketing literature, archive files, and sample files
Work with internal support areas and outside vendors to insure that all projects are completed on time and within budget.3. Tracks project and analyze program results.
Compiles and produces marketing campaign reports
Compiles and produces monthly and quarterly reports.4. Manages web site content, monitor site activity and prepares analysis for management review.5. Assist with other programs as assigned by management.SPECIAL SKILLS:
Must have insurance experience and knowledge of P & C products. Must have excellent MS Office PC software (Word, Excel, Access, Power Point), research and analytical skills, as well as strong verbal & written communication and interpersonal skills. Must be able to work in a team environment and independently.
Property & Casualty license a plus - ability to study/pass state license exam within one year from date of hire.MINIMUM EDUCATION:
Bachelor’s degree (B.A. or B.S.) from a four-year college or university in Marketing or a related field; or equivalent combination of education and experience.MINIMUM WORK EXPERIENCE:
A minimum five years of direct response marketing experience is essential for this position.BENEFITS: Aon offers: Competitive Compensation, Exceptional Benefits, Continuing Education & Training, A Unique Internal Advancement Program, and Tremendous Potential with A Growing Worldwide Organization.Aon's professionals are unwavering in their client focus and integrity. We promote diversity, professional development, frugality and stewardship, applying a disciplined non-bureaucratic approach to help our clients realize their business potential. Drawing on our experienced team as a competitive advantage, Aon employees have the freedom to take risks, foster innovation, champion for change and replicate best practices.For more information about Aon Corporation, visit our website at