Director, Brand Management

RESPONSIBILITIES: The Director of Brand Management will be part of the core team charged with providing the Visa organization with strategic guidance and leadership to build the Visa brand. As part of the brand team, this person will provide significant contribution to three core areas: 1) The development of brand strategies and plans; 2) Consultancy to internal business groups and key Visa stakeholders (financial institutions, merchants, and strategic partners); and 3) The development and management of brand guidelines used by other groups. Secondary job responsibilities: Additional responsibilities include: Provide strategic guidance to those within Visa, including different Marketing and Product teams Liaise with research services to oversee a variety of brand research intended to inform strategic plans and goals Translate research into insights and direction for the Visa business and brand Translate strategic insights into compelling presentations and points-of-view to ensure findings are communicated correctly to all key internal and external stakeholders Develop and manage productive, effective and collaborative relationships internally and externally Consult to members and other business partners.

REQUIREMENTS: Undergraduate degree required, MBA a plus. Minimum of 10 years of business experience with at least 7 years of marketing experience at either a leading brand consulting agency (as a brand strategist) or advertising agency (as an account planner) or client organization (as a strategic planner); financial services marketing preferred Well-developed research and analytic capabilities - with experience in both quantitative and qualitative research Strong problem-solving skills and creative thinking Well organized with excellent interpersonal skills, and the ability to handle multiple projects simultaneously Proven communication, relationship-management, strategy, and business-related skills PowerPoint proficiency and strong presentation writing skills.



REF:CAAR501405
REQUIREMENTS
Please see description.